ADVENTS Are They Ready to Make It Bitter?

Photo Credit: Dom Delfino

Debut album, a reflective new single, a major tour, and fresh merch. This metalcore band is doing everything at once. 

ADVENTS are stepping into the spotlight in a serious way. The band's debut full-length, “A Bitter Truth You Can't Undo,” is set to arrive this July. Ahead of the drop, they've already started laying the groundwork with a new single, a tour announcement, and a wave of fresh merch. 

"Never Heaven" leans into melody without losing the aggression that defines the band's singular sound. The lead-up single, "Never Heaven," offers a slightly different look at the band. It's a slower-paced track compared to what fans might expect from their metalcore catalog, but don't mistake slower for softer. The song still carries the weight of crashing drums and raw screams, while weaving in more melodic moments that showcase Simpson's vocal range. It feels like a deliberate tease with the song being familiar enough to excite longtime listeners and different enough to intrigue new ones. 

On the road, ADVENTS will be joining The Wiseman's Fear as support on The Apocrypha Tour, a bill that should put them in front of plenty of like-minded audiences ahead of the album's release. It's the kind of touring opportunity that tends to translate directly into momentum, and with a debut record on the way, the timing couldn't be better. 

Rounding out the rollout, the band has launched new merch tied to both the album and the tour. The offerings span vinyl and CDs alongside bundled packages available for pre-order through Invogue Records. For a debut album, it's a well-assembled campaign with music, live dates, and merch all moving together. 

With “A Bitter Truth You Can't Undo” arriving this July, ADVENTS are giving themselves every reason to become well-established players in the Rock community.